Global Marketing

Daniela Martinez 25 August 2009 Global Marketing coca base pinhead phoner Introduction coca sens is a global Company that is highly crank to local guest needs and is able to support local costumers with degrees of excellence. The brand keeps expanding its mathematical point of intersection portfolio and improves nutritional information and beverage labeling. coca Cola is a company is that has had great victory in commercialize to foreign countries. The company has had a great success at coordinating marketing activities all around the knowledge base. This involves marketing standardization, maintaining unanimity in product, advertising, distri entirelyion, and different marketing mixed elements crossways markets. Coca Cola’s products atomic number 18 standardize, their ad campaigns are regional, and they draw marketing squads all around the world that customizes the in store marketing, and consumer productions. Coke’s Mark eting Campaigns brook an brook commitment to build sustainable communities, they focus on initiatives to protect the environment, conserve resources and enhance the economic development of communities where they operate. organic structure Coca Cola Classic is standardized globally, while its other products are fitted to the consumers needs. When a company goes global products need to go finished an adaptation process to match costumers taste and preferences. A product needs to be localized to avoid potence costumers go down the product out of hand, y adapting the product the consumer will have a positive reason to deal it. Coke is global, but the products are not identical crossways countries. The company sells it’s Georgia iced coffee and Aquarius Isotonic throw in lacquer but not in the ground forces or in any other part of the world. at that place are dissimilar brands of Coca Cola Company, which are soon in commit through out the worl d. While found its product, the marketing t! eam considers the culture of the country. Coca Cola Company is the world’s biggest...If you want to get a unspoilt essay, order it on our website: BestEssayCheap.com

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