Aman Resorts Essay

Aman Resorts operates at 26 unique locations all over the world, portraying â€Å"peace, uniqueness and family†. It targets high net worth individuals who like to be out of their normal lifestyle and enjoy their family time relaxed and differently, away from the pressures of work. Aman Resorts are located in select tranquil locations and provide a very unique and localized experience. Such uniqueness is the key competitive advantage against other resorts, which helps it to retain a lot of its loyal repeat customers. In addition to the above uniqueness, Aman Resorts does an excellent job at creating value just by listening to its clients. Customers like to be treated as individuals and enjoy how they are looked after, whether it’s the driver taking them to locations that would most interest them or to stocking the fridge with the customers preferred drinks. While this seems like common sense, customers will prefer to go to Aman Resorts, and pay the premium for going there, even though their rooms are simpler and more expensive than other resorts such as the Four Seasons. The personalized service further reinforces the leading position in its competition against other resorts. Aman doesn’t have more than 40 rooms on average at each location and no two resorts are alike, even if they are in the same country, which helps Aman command a premium price and helps position itself as a premium brand. Meanwhile, Aman Resorts sustains its brand power and relies heavily on word of mouth and online marketing to its loyal clientele, aversive to traditional means of advertising and providing discounts. However, learning more about the customer could theoretically be done by any hotel based on what data is being gathered. If a hotel chain notices that you always drink Diet Coke out of the mini fridge, for example, they can make sure that when you stay the fridge is stocked. While this would be impractical for motels and low to middle end hotels, this would certainly be beneficial for hotels and resorts in the same category as Aman such as the Four Seasons or Ritz-Carlton, which could provide personalized service in addition to modern amenities. We have listed two possible challenges to the Aman model. The first challenge is from potential customers in emerging markets. China is a huge market for Aman. In China, people used to live in a very simple and natural life.  However, as the economy has exponentially grown in the last thirty years, many people have acquired an increasing amount of disposable income and are in greater need of special places for their vacation and leisure. Aman is undoubtedly a great place for them. However, the idea of simplified lifestyle may not be attractive to customers from emerging markets like China and others in the rest of Asia. That’s why some customers even complained that there wasn’t even a TV in the room or wireless internet at some Aman locations, when all the other luxury hotels in the area offer those as standard amenities for much lower room rates. We suggest that Aman provide luxury amenities, fine dining, and technological equipment and services to Chinese customers. Currently, Aman has only one resort in Beijing, China. Aman can find more great places in the west of China, where there are great and unique views. Generally speaking, Aman can improve on some of the spartan offerings in some of its locations by providing television, internet services and other modern amenities to customers who prefer having them while staying at their resorts. It could also standardize some of the essential offerings that a majority of its customers have requested across all its resorts, to maximize loyalty and appreciation among them. The second challenge Aman faces is from competing resorts in the area. An independant company or an existing resort can always create a new resort chain that offers similar services to Aman with regards to beautiful locations and attention to customer service and undercut Aman on price. While it may take them a while to catch up to Aman’s status, they could theoretically offer the same services in different locations.

Mhp Nursing Shared Governance Essay

What is Shared Decision Making †¢ Point of Service Decision Making – where staff who perform the work participate in decision making affecting their environment †¢ A 30 year old decision making model meant to give equal voice to nurses †¢ A decentralized style of management that creates an environment of empowerment Shared Decision Making A Journey Not a Destination We TO They Why Shared Decision Making †¢ Essential to achieving the best patient outcomes by giving nurses control of their practice – they know best! †¢ Recognizes the power already present in a role and allows that power to be expressed legitimately †¢ Builds autonomy into the profession Shared Decision Making – The Process A dynamic process that is centered on 4 critical principles of fully empowered organizations: Partnership Accountability Equity Ownership Operational Definitions †¢ Partnership – nursing staff and leadership work together at the unit and system level to move practice forward and achieve the best outcomes †¢ Accountability – staff and managers share ownership for the outcomes of our work and are answerable to our colleagues, the institution and the community we serve Operational Definitions †¢ Equity – Integrating roles to achieve outcomes; everyone contributes within the scope of their role as part of the team †¢ Ownership – Everyone must realize that success is linked to how well they do their jobs Shared Decision Making Our Model Professional Advancement Council Administrative Council Safety First C rd oo ina tin g Quality & Safety Council Cou ncil Unit Patient Research & Evidence Based Nursing Practice Council Great Place to Work Professional Nurse Council Family Community Clinical Excellence Councils Coo Education Council rdin atin g Cou ncil Think of yourself as a Patient APN Council Research Council Financial Strength CCHS Shared Decision Making Councils †¢ Quality & Safety Council †¢ Research & Evidence Based Nursing Practice Council †¢ Education Council †¢ Professional Nurse Council †¢ Coordinating Council Education Council ï‚ § Collaborates with unit and system councils to identify educational needs, develop educational priorities with appropriate time lines and determine resources for all education impacting the Department of Patient Care Services ï‚ § Disseminates approved educational strategies to unit leaders and support staff ï‚ § Develops and maintains a communication network between unit and systems councils Research & Evidence Based Nursing Practice Council ï‚ § Promotes the spirit of inquiry in clinical nursing practice ï‚ § Evaluates the literature in order to use best practices to transform clinical practice at the point-of-care Quality & Safety Council ï‚ § Provides planned, systematic and collaborative approaches to oversee and direct quality and safety relating to the nursing process, functions and services provided. ï‚ § The council’s scope includes performance improvement and safety measures throughout the Department of Patient Care Services Professional Nurse Council ï‚ § Works to enhance the professional image of nursing within CCHS and the community ï‚ § Supports the spirit of the professional advancement program ï‚ § Identifies and supports implementation of recruitment and retention strategies Coordinating Council ï‚ § Provides overall coordination of the systems councils. ï‚ § Reviews the system strategic plan and adopts the plan for the Department of Patient Care Services and the nursing Shared Decision Making structure. ï‚ § Serves as the portal for other departments or disciplines requiring assistance with the Shared Decision Making structure of nursing. Problem Solving The Old Way †¢ Problem identified by staff and communicated to manager †¢ Manager may or may not have asked for feedback about solutions †¢ Manager made final decision or had final authority for approving a solution Problem Solving The New Way †¢ Staff identify issues and communicate them to the unit council †¢ Unit council formulates a response and communicates this to staff †¢ Staff provide feedback via the comment form. How Does The New Way Work †¢ Unit Council: ï‚ § Collects Data ï‚ § Develops a proposed plan using evidenced based practice ï‚ § Develops a time line ï‚ § Presents Plan for Feedback (Open Comment) ï‚ § Revises Plan Based Upon Feedback ï‚ § Forewards plan to system council, as needed How Does The New Way Work †¢ Unit Council: ï‚ § ï‚ § ï‚ § ï‚ § Implements Plan Evaluates Outcome Report Results to Unit Staff Seeks staff feedback, formally and informally on council’s performance How Does It Work – Problem Solving Methodology †¢ Identify an Issue or a Problem †¢ Gather Data †¢ Design a Solution †¢ Obtain Feedback †¢ Finalize a Proposal †¢ Implement †¢ Evaluate †¢ Report Increased Incidence of Pressure Sores Problem Unit Problem: Unit Council Problem Solving Model Results: Positive Outcomes System Level Practice Research Problem Coordinating Operations Education Problem Solving Model Results: Positive Outcomes Nurse Manager’s Role †¢ Create a climate that is actively supportive and not just tolerant of shared decision making †¢ Facilitate a leaning environment for staff growth and comfort with shared decision making †¢ Support â€Å"release time† for staff to participate in shared decision making activities Nurse Manager’s Role †¢ Share with staff your knowledge of leadership and help staff to minimize implementation barriers †¢ Commit to the â€Å"New Way† Role of Unit Based Council Chair †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ Set meetings Develop the agenda Move council to consensus Ensure members participate (per charter) Facilitate group assignments Ensure consensus for decision making Call emergency meetings, as needed Mentor Chair-elect Benefits of Shared Decision Making †¢ Increased Staff Nurse Satisfaction (increased autonomy, increased control over practice, improved communication between nurses, physicians and administration) †¢ Improved Nursing Retention ($90,000 to replace an RN – 2006 Advisory Board) †¢ Improved Patient Safety Outcomes Benefits of Shared Decision Making †¢ Improved collaboration and team Building †¢ Improved quality of care and clinical effectiveness †¢ Increased staff confidence, personal and professional growth †¢ Development of new knowledge and skills †¢ Increased professionalism and accountability Requirements for success†¦. †¢ Place the Patient First and focus on providing the best care possible †¢ Trust and respect is essential †¢ Communicate openly and honestly †¢ Embrace change and strive for improvement †¢ Staff and managers hold each other accountable. †¢ Organizational support of accountability in the performance appraisal process Final Thought Shared decision making is a journey, not an event. It is not achieved overnight, and there is no conclusion – no point when it is fully in place. It only provides a foundation for further growth. Tim Porter-O’Grady

Dangerous sports Essay

According to personal expediencies many hobbies and interests are come and gone, but always dangerous sports and its news always had a large presence.Formula one and Heli Skiing are two of world famous and very dangerous sports, both sports have the impact and the interest around the world. Formula 1 is originated by Britain over 60 years ago and Britain already won many world titles from this sport therefore people have a high interest in this game even though this sport is very dangerous. Fatal accidences are common in Formula 1 racing, in 2002 world championship grand prix â€Å"Aytona Senna† the world famous Brazilian Formula 1 driver crashed in front of massive crowed during the race and dead on the spot. This accident’s impact in many countries to reconsider about this sport and its standers. Even after this accidence there were much fatal accidence happen in Formula 1 racing but still this sport is very famous among whole world. Heli Skiing is also famous and ver y dangerous sport, according to this sport’s history even very experience skiing players also can get serious damage or even fatal accidences during this sport. Recently world famous Michael Schumacher had ski accident and still fighting for his life and Schumacher knew that this sport is dangers but according to many articles shows that its danger makes Michael Schumacher’s interest to this sport. According to above two sports shows that dangerous sports have a major drawbacks and also in some cases it cost human life’s but my personal view argue that if all the dangerous sports can be done with high standards. For instance Formula 1 not causing much accidence after 2006 as compare to 1960 to 2002. Therefore dangerous sports also shows that with setting safety measures and appropriate high standards even very dangerous sports can be done without causing any incidence. The risks can be lessen and these sports are highly populated by more than a decade therefore cannot agree with the statement. Humans are always like to get high risks and most of high risking sports will get famous within no time therefore rather than discouraging those sports can help to lessen accidence and can increase the level of standards.

Should Electronic Search Devices Be Used in Airports Essay

Should Electronic Search Devices Be Used in Airports - Essay Example Contrary to the expectations of the airport crew who expected the devices to be universally accepted by the people, they have attracted a lot of criticism instead. Since the introduction of electronic search devices in airports, debates on whether the electronic devices should be used to search people have hit the roof. Some people believe that the use of electronic devices will enhance the security level in airports while others question the social ethical issues that the devices have tagged along with their use. Many airports all around the world have installed body scanners, screening wands and metal detectors that are being used to screen the travelers before they board the airplanes. The move is basically to ensure security in a bid to counter terrorism that has brought safety issues all over the world. This paper will focus on the debate on why electronic search devices should not be used in airports. Why the devices should not be used Scientists have proved that the body scann ers that are being used in airports work under electromagnetic radiation. Being subjected to electromagnetic radiation is risky to travelers with implanted electronic gadgets like implantable cardioverter defibrillators, pacemakers and neurostimulators. The recently introduced electronic search devices impel high radiations of high frequency on the body of the travelers. The radiations penetrate the clothes and are reflected back by the person’s skin to form an image of their body and whatever is in their clothes. There is no telling whether certain amounts of the radiations can penetrate through the human skin and affect implanted medical gadgets. The effect on pacemakers would be temporary disruption of output which could be fatal, hence threatening the right to life on the individuals. Different states should be compelled to protect their citizens by halting the use of these devices (Bloxham, 2010). The body scanners use advanced technology to create the exact images of th e travelers being screened. The crew in the observation rooms in the airports is able to see through travelers clothes. The images created portray the person’s naked body. They are actually able to see a revealing image of the passenger’s private parts. This is an outright invasion of personal privacy. There could even be a chance that the images formed could leak to other sources. For this, the devices should be abolished with immediate effect (Savage, 2010). Seeing that the electronic devices allow the people in the control room to view a vivid image of the passenger’s bodies, they reveal their bodily anomalies that could lead to stigmatization. For instance, a passenger could be having certain body deformations that they are very sensitive about. Revealing these body parts deformations would greatly humiliate them and it is invasive of their privacy. Even if the travelers images are kept private, the psychological effects of knowing that someone somewhere has seen their body anomalies could be too much to bear. The affected people could develop fears to travel if everywhere they go their bodies are viewed. This is an indirect violation of their right to free movement (Savage, 2010). The body scanners were introduced to replace the controversial pat-downs. The perplexing thing is the airports have moved travelers from the frying pan into

Writer's choice Essay Example | Topics and Well Written Essays - 250 words - 27

Writer's choice - Essay Example Krauss and Reed observe that the increase in the production and supply of oil especially in the case of Saudi Arabia is because domestic consumption oil within the country has increased due to a surge in the number of middle-income class of its population. This has led to an annual growth in domestic consumption of 6 percent over the last ten years. Moreover, this growth in the middle-income proportion of the population has also resulted in an increase in taste and demand for luxurious commodities. To meet this ever-increasing demand, Krauss and Reed observe that the Saudi government has spread its refinery business to other nations such as Japan, US, etc., a factor that gives them a huge refinery network that keeps them abreast their competitors. A point to note is that despite the decline in oil prices, the country has no plans whatsoever to reduce their production in their future. This is because the country wants to maintain its market share, and if possible, even expand it, a dream that cutting on production may curtail. Additionally, Krauss and Reed quotes Husseini, a former vice president for Saudi Aramco as saying that it would be unwise second-guess market trends, hence the need to continue with the current production rate. Regarding how the article relates with the course structure, the article outlines a circumstance where the supply of a product, oil in this case, remains unaffected by a decrease in demand prices. While theoretical market dynamics in such a situation expects a correction mechanism that most likely would have been a decrease in supply in order to raise profit margins as outlined by McEachern (2012), the course is totally different. The theoretical concepts as outlined in the course relate to a free market structure, typical of the one observed in the oil industry. Currently, the oil market is self-adjusting

Complexity Theory Article Example | Topics and Well Written Essays - 750 words

Complexity Theory - Article Example The chaos approach involves consideration of an overall state of being within the organization, with the state of chaos facilitating the need for change in the business environment or becoming the desired state of an organization to bring about much needed change. Both approaches are considered within the healthcare setting, as well as in the global business expansion realm. Examples of the types of change required for each situation apply the different approaches of chaos and the continuum. Defining Complexity Theory Complexity theory is based on the principle that various processes within a business production unit are comprised of tasks, with varying levels or degrees of difficulty. Complex systems are fractal in nature, comprised of complex patterns with similarities, though they may possess varying degrees of complexity (Lindberg et al, 1998). Though Lindberg applies the theory to the healthcare industry, it can easily be adapted to nearly industry or organization with outputs o r processes of production. A comparison of patient management and organizational management is used to explain the theory’s application to healthcare. The complication of treating interacting health care issues is compared to the challenge of administering healthcare in a cost effective manner. Views on Complexity Theory Early supporters of complexity theory explain the phenomenon as a mechanical process that follows a specific cause and effect pattern, such as in disease processes. However, opposing perspectives suggest that the processes are made up of a combination of complex activities and the combination of various facets is what makes a system complex. In such a view, healthcare is a complex system in itself, made up of challenges in addressing patient health issues, challenges in the administration of healthcare and challenges in preparing healthcare providers to care for an increasingly diverse population. It is the degree of challenge or difficulty in addressing each of these areas of the industry that drives innovation, or new ways of delivery within the system. The Continuum Approach Complexity is explained as existing on a continuum between chaos and stability. All complex systems go through change, which, at times, pushes those systems toward the brink of chaos and away from stability. This explanation is applicable to many industries and types of businesses struggling to find their way in a global environment. To do so often requires change, or adapting new ways of looking at the business environment. Often change disrupts the methods and current strategies used by an organization. However, when an organization faces change or develops a change strategy, a means of greater contribution from each member of the organization is created. In the more stable environment, there is less contribution, as everyone exists in more of a state of complacency. Complexity and Change If complexity theory relates to change, then it makes sense to assume tha t the more change is needed within the organization, the more complex the system becomes. Greater contributions from a variety of sources make the change process inherently more complex. In the health care setting, just as in any other business environment, some problems or issues do not require complexity. A patient having a mole removed expects little, in terms of the unknown. The procedure and results

ABSENTEEISM WITHIN THE WORK PLACE Essay Example | Topics and Well Written Essays - 5750 words

ABSENTEEISM WITHIN THE WORK PLACE - Essay Example The paper tells that thÐ µ pÐ µriÐ ¾d mÐ µntiÐ ¾ns tÐ ¾ thÐ µ nÐ ¾nÐ °ttÐ µndÐ °ncÐ µ frÐ ¾m nÐ ¾nÐ °ttÐ µndÐ °ncÐ µ frÐ ¾m wÐ ¾rk. This is Ð ¾nÐ µ Ð ¾f thÐ µ fÐ ¾rÐ µmÐ ¾st difficultiÐ µs fÐ °cÐ µd by businÐ µssÐ µs rÐ ¾und thÐ µ wÐ ¾rld tÐ ¾dÐ °y. UnschÐ µdulÐ µd Ð °bsÐ µntÐ µÃ µism hÐ °rshly injurÐ µ thrÐ ¾ughÐ ¾ut thÐ µ Ð °ssÐ ¾ciÐ °tiÐ ¾n Ð °s Ð ° Ð ¾utcÐ ¾mÐ µ Ð ¾f dÐ µcrÐ µÃ °sÐ µ Ð ¾f prÐ ¾ductivity, highÐ µr chÐ °rgÐ µs Ð ¾f chÐ °rtÐ µring Ð °ddÐ µd Ð µmplÐ ¾yÐ µÃ µs Ð °nd rÐ µducÐ µd mÐ ¾rÐ °lÐ µ Ð °midst wÐ ¾rkÐ µrs. It is timÐ µ thÐ °t Ð µmplÐ ¾yÐ µrs Ð °ddrÐ µss this difficulty Ð ¾n Ð ° mÐ °in cÐ ¾ncÐ µrn bÐ °sis. It is chÐ °rÐ °ctÐ µrisÐ µd Ð °s Ð °ny mÐ °lfunctiÐ ¾n Ð ¾f thÐ µ wÐ ¾rkÐ µr tÐ ¾ rÐ µpÐ ¾rt fÐ ¾r Ð ¾r stÐ °y Ð °t wÐ ¾rk Ð °s Ð °rrÐ °ngÐ µd, dÐ µspitÐ µ Ð ¾f thÐ µ cÐ °usÐ µ. ЕmplÐ ¾yÐ µÃ µs mÐ °y bÐ µ missing fÐ ¾r divÐ µrsÐ µ cÐ °usÐ µs, Ð µncÐ ¾mpÐ °ssing sicknÐ µss, lÐ µthÐ °rgic mind-sÐ µt, fÐ °mily crisÐ µs, tÐ ¾Ã ¾ much fÐ ¾rcÐ µ Ð °nd tÐ µnsiÐ ¾n, mÐ ¾nÐ ¾tÐ ¾nÐ ¾us wÐ ¾rk, Ð ¾r gÐ µnÐ µrÐ °l dissÐ °tisfÐ °ctiÐ ¾n with thÐ µ wÐ ¾rk. SÐ °lÐ µs Ð µxpÐ µrt Ð µxtrÐ °cts fÐ ¾r Ð ¾thÐ µr cÐ °usÐ µs, Ð °s in thÐ µ wÐ ¾rkplÐ °cÐ µ principlÐ µ, lÐ ¾ng cÐ ¾mmutÐ µ, Ð ° strugglÐ µd cÐ ¾nnÐ µctiÐ ¾n with thÐ µ supÐ µrvisÐ ¾r Ð °nd thÐ µ nÐ µÃ µd Ð ¾f Ð °ffiliÐ °tiÐ ¾n Ð °s Ð ° cÐ °usÐ µ fÐ ¾r nÐ ¾nÐ °ttÐ µndÐ °ncÐ µ frÐ ¾m wÐ ¾rk. WhÐ °tÐ µvÐ µr thÐ µ cÐ °usÐ µ fÐ ¾r Ð °bsÐ µntÐ µÃ µism is nÐ ¾t Ð ° whÐ ¾lÐ µsÐ ¾mÐ µ pÐ µrfÐ ¾rm Ð °nd shÐ ¾uld tÐ °kÐ µ stÐ µps tÐ ¾ Ð ¾rgÐ °nisÐ µ thÐ µm cÐ ¾mpÐ µtÐ µntly. InnÐ ¾cÐ µnt Ð °bsÐ µntÐ µÃ µism mÐ µntiÐ ¾ns tÐ ¾ thÐ µ cÐ ¾rrÐ µspÐ ¾ndÐ µncÐ µ fÐ ¾r thÐ µ idÐ µnticÐ °l cÐ °usÐ µs thÐ °t Ð °rÐ µ Ð °ftÐ µr thÐ µ cÐ ¾mmÐ °nd Ð ¾f Ð µmplÐ ¾yÐ µÃ µs, Ð °s misfÐ ¾rtunÐ µs Ð ¾r illnÐ µssÐ µs. In such Ð °ttÐ µnuÐ °ting cÐ ¾mpÐ ¾nÐ µnts Ð µmplÐ ¾yÐ µÃ µs shÐ ¾uld nÐ ¾t bÐ µ prÐ ¾sÐ µcutÐ µd fÐ ¾r dÐ µnying tÐ ¾ prÐ ¾cÐ µÃ µd tÐ ¾ wÐ ¾rk. ThÐ ¾sÐ µ tÐ ¾ blÐ °mÐ µ Ð °bsÐ µntÐ µÃ µism, Ð ¾n thÐ µ Ð ¾thÐ µr hÐ °nd, whÐ µn Ð µmplÐ ¾yÐ µÃ µs missing Ð °t thÐ µ timÐ µ whÐ µn thÐ µy Ð °rÐ µ flÐ °wlÐ µssly Ð °dÐ µpt tÐ ¾ jÐ ¾in Ð ¾fficÐ µ. This kind Ð ¾f nÐ ¾-shÐ ¾ws Ð °rÐ µ hÐ °bituÐ °lly shÐ ¾ckÐ µd fÐ ¾r him cÐ °n bÐ µ Ð ° prÐ ¾blÐ µm fÐ ¾r thÐ µ Ð °ssÐ ¾ciÐ °tiÐ ¾n in thÐ µ lÐ ¾ng run

Final paper Essay Example | Topics and Well Written Essays - 750 words - 5

Final paper - Essay Example The people of Golconda at the 2010 census were 726 in number. Among these people, 95% of them are whites, 2% Africans, 2% of Asian descent and the remaining 1% belongs to other races. This differential strategy of races contributes to the cultural diversity of the place. Golconda is known to have several cultural activities like the Shrimp falls. Being found along River Ohio, the soil of Golconda is mainly having high water content and has high humus too. It is of black soil and some part of it swampy. The topography of the of the place entails presence of hills behind the river and some sloppy landform characterize the place. In terms of space, Golconda has several buildings. Some years back, the Engineers of Corpse were in a mission of building houses and shops but later abandoned it. The city adopted the plan and rehabilitated such buildings into lodgings and also made churches. It has historical sites like the Masonic hall, Orr Herl Mound, Illinois Iron Furnace and Village site. The town is characterized by parks, which include the State Park and also the Dixon Springs. Another remarkable building Golconda is The Mussel horn Art Museumand Carl L Schweinfurt Museum. The town has a population density of approximately 1,287 people per square mile (Cindy List of Geneology) and harbors 418 households. Demographic Settlement characteristic is along the major buildings like the churches, and shops. The rainforest in the town also has a say on its settlement distribution. Some people inhabit the Golconda Marina at the Rainforest. Environmentally, the town has both biotic and abiotic factors that are amazing. The climate of Golconda is a tropical wet climate contributed by the rain forest acting as a water catchment area. The atmosphere is of high humidity due to evaporation and evapotranspiration at high levels. River Ohio provides a habitat for many geological birds and monkeys as well as some wild animals. The town also has a

Smart Phone Uses by Health Professionals Presearch Methodology and Essay

Smart Phone Uses by Health Professionals Presearch Methodology and Procedures - Essay Example Due to the limitation of resources, the research will target small health organizations and individual health professionals. For the health organizations, we will target the senior-most manager we can reach and the average healthcare professional from the same organization. This will enable us to compare the feedback given by the parties so that we can analyze/validate the differences found (Creswell 10). For the individuals, we have decided to target as many individual health professionals as possible from the diverse organizations, departments and other institutions. This kind of diversity encourages diverse responses, thus enabling us to make a more solid conclusion as compared to limiting our participants. Procedure Our research question concentrates on the effectiveness of smart phone applications by health professionals. Since we are using the quantitative and the qualitative research methods, we settle to use the questionnaires, which fall under the quantitative method and the interviews, which fall under the qualitative method. We have prepared fifteen questions on the questionnaires. Most of the questions are open-ended questions so that we can allow the participants to be speculative. Such questions encourage personal opinions too. In order to allow comparison, most of the questions appearing in the questionnaires are in the interview form. ... a potential participant that, they were only supposed to answer a questionnaire that was only fifteen questions long, than telling one which is way above that number. Our target is to get at least three health providing organizations and one hundred health professionals. We will incorporate the top management in an organization so that they can convince the employees to take part. By using this approach, we will be able to get more participants as compared to convincing individuals to take part. Questionnaires will be sent to the participants through their emails, mails, text messages, hand deliveries or picking them up in a designated area at the workplace. These methods of issuance will allow the participants to give answers to the various questions, at their convenience. The questionnaires will be distributed one and a half months before the time they are expected to be submitted, to ensure that the participants gain ample time to answer the questions. The submission date will be stated one month before the due date of the research submission. This will give use adequate time to analyze the data collected. It will also give an allowance for late submissions. We are targeting doing as many one-on-one interviews as possible. We want to carry out the interviews to the top management of the organizations. Since most of the managers already asked to take part are not comfortable with recording the interview, we will write down the answers received from the interview questions. However, a lot of keenness will be involved in order to avoid distractions. We will also interview the health professionals. Interviews will either take place face to face or through the use of phones (landline or cell-phone). However, we want to have as many face-to-face interviews as possible

Difference between capital and revenue items of expenditure and income Essay Example for Free

Difference between capital and revenue items of expenditure and income Essay Accounting involves any business, company or person recording their financial transactions, such as payments coming in or paying going out. It is very important for a business to record their transactions for a number of reasons: Economic decisions: If a company is going to succeed then it’s needs to be aware of what it can and cannot afford and how the resources available will be effectively used and not put to waste. Inventory: Knowing how much of a product you have can be save you from buying the same product again and wasting money on something you longer need. Stocking up on a certain product that is no longer making sales could make it more prone to damage or theft, therefore making the product un-sellable. By recording the amount of stock you have left you could save money and make a larger profit, this would then further secure the stakeholders you have investing in your business. Monitoring activity: during the process of buying or selling goods mistakes can be made and those mistakes can properly be identified and dealt with if it is kept on a record. Keeping an account of your stock would also prevent theft, damage or loss of property. Also if there are any products exported out to different countries then accounting for which countries buy more products would help you provide more stock for that country to maximize profits. Measuring financial performance: A business needs to know how well they are doing; this can benefit them in a number of ways. If in the first quarter a business is doing well but in the second quarter the profit dips then the problem can easily be assessed and dealt with. However this can only be accomplished if the business keeps a record of the intakes and ou ttakes.

Steel In Modern Architecture History Essay

Steel In Modern Architecture History Essay Along came the industrial revolution which was between the periods of the 18th and the 19th century after ages and ages of ignorance and poverty. The industrial revolution had a dramatic growth in every field of life. These revolutionary changes took place in whole Europe especially Great Britain and the power of steam (which was discovered by James Watt in 1783) was the number one reason behind it next to the manpower; the workers have worked hard between mines and factories. It started with the mechanization of the textile industries instead of the animal and agricultural work only. The industrial revolution which began around the 1800 was followed by a second industrial revolution in 1850.a lot of discoveries were witnessed by this era including electricity and the development of all the machine tools. The following era was the machine age which had a noticeable change in the history of technology, agriculture and architecture due to the discovery of more power resources as coal a nd trade expansion was enabled by the introduction of canals, roads and railways and mostly the discovery of the iron ore. The discovery of iron moreover the ability of shaping it considered a big achievement. Types of iron will be discussed later. Followed by discovery of steel which is another form of iron alloy containing less carbon and other metals are added to give it extra properties like manganese, silicon and chromium. Iron and Steel are found in the earth crust in the form of alloys as they are not deep hidden in the earth and such materials are reactive with the air oxygen. After extracting steel and being cleaned from the impurities .although, impurities sometimes could be useful for enhancing the strength of iron or steel. The final steel products always contain small percentages of metallic impurities like silicon, manganese, sulphur and phosphorus besides iron and carbon. The whole idea of introducing steel goes back to Hennery Bessemer in1858 depending on coal and th e furnace. Many techniques were devised for steel treatment and many types were derived too (examples will be discussed). After introducing these kinds of materials to the 18th century nothing was left for the thinkers and the ambiguous inventors but to seize the opportunities think, document and produce, and that was the 18th century all about. Expansion took place in all branches of life the industrial, the agricultural, economic, population and most importantly in the construction and architectural strategies. A lot of achievements were done like building factories, bridges, rail ways, habitats instead of poor work shops and small cottages. The research is discussing the steel role in the development of building construction and architecture especially the means of transportaion of this era, the various options and privileges given by steel at the age. From iron which is the second available metal in the earth right after aluminun till steel it was quite a time and journey discoveries as it was previously discussed. The discoveries of iron consecutively: Pig iron: basic row iron obtained from molten iron ore in the furnace and appears in the form of blocks called pigs. It is hard but not on daily basis use. Cast iron: cast iron is liquid molten iron which is shaped by pouring in mould to have iron units and structural shapes. Cast iron is hard, brittle, reactive with air and hard to shape. Wrought iron: is the mix of liquid iron and slag. The out come is a much less tough, easy to shape and relatively easy shaping alloy. Besides, the discovery of steel and its types: Mild steel: low carbon steel ductile, malleable, elastic. Carbon steels: which depends mainly on high carbon levels which varies from 1.55% to 0.55% which is very strong more elastic than mild steel Alloy steels: basically steel mixed with iron and reinforcing metals, tool steel: harder than the alloy steel used for making the machines and daily used tools. stainless steel discovered in 1911 by the British scientist Harry Brearley which is the best of its kind due to the high corrosion resistivity due to the presence of the high proportionality of chromium rather than steel contain carbon ferrous 88% and cementite 12%. Stainless steel used on a very large scale in many western buildings and sky scrapers. It is believed that, steel has contributed so much to the building industry over all. The development of the buildings and the variety of their purposes kept in crystallizing. The start was green houses made out of glass and steel. Building rail ways and bridges to transport iron to the factories to extract and produce iron then building the workers habitats to be near their work and that is how wheel of construction kept on going forward. which derived the idea of multi story building using the skeleton steel frames. If anybody thought about the wonders of the 19th century e.g. the statue of liberty, the Eiffel tour, the capitol the first thing that comes to the mind is the construction material which is the steel. For a lot of people the most important steel achievement was the railways and bridges they played such an important role to get the whole country but the whole of Europe. The first railway station shed to herald the forthcoming art of engineering during the pioneering phase of the rail ways was Charles foxs Euston station in London 1835-1838 sets an exact example of the new type of buildings in cities which means that the industrial engineering had begun and stopped encouraging quoting monumental buildings. Euston station was the point of departure of Birmingham a line that was built by Robert Stephenson while the spatial structure concept was the work of Charles fox and it was his first work. The station was the first sign of the upcoming modern engineering. The entire front of the station was designed by Philip Hardwick (Victorian architect).the railway created a new impression because of the different structure and a new field of design emerged featuring over wider spans. One new concept of the work of Richard turner which was the design for the lime street station in Liverpool 1847-1849, an interpretation of the trussed frame work divided into thr ee angles by compression members and tie rods that Camille polonceau had first developed for his thesis at Ecole des arts et manufactories in Paris in 1837. Railway architecture considered the primary school of modern architecture. Two schools of culture struggled to lend station their appearance as it could not be know whether to apply the style oriented by the Ecole de Beaux-Arts or the technical methods of the championed engineering prestigious schools of the Victorian, Napoleonic, Haussmann and Wilhelminaian era there light, airy sheds that reflect the industrial side of the constructions. Clearly there were no standards no visions or references so they had to strife for the fascination of new places and technology in the era with the iron and glass that influenced a new perception of space and time. The two schools could not get along. Euston station pictures: From the most important means transportation are bridges and there joints. Bridges connected the whole country to gather which made it easier for practicing all the activities without being delayed from agriculture or business. The joint was the key to the second revolution in the bridge building the break through to lightness. The transfer from stone arch techniques to cast and wrought iron was quite important. The pliable structure was introduced by German engineer Johann Wilhelm in1865 and the engineer Armand Moisant used for 115-meter-span machine hall at 1889 world exhibition in Paris. Which represented a transition from engineering to architecture, also the amazing frame work le tour d Eiffel created a new image of space. Three building types are to be examined in detail: bearing wall, cage frame, and skeleton frame. Skeleton frames, which use a system of columns and beams to support a buildings interior floors and exterior walls, turned previous logic on its head: masonry walls were reduced in importance from the element that carried all structural loads and defined buildings appearance and construction quality to decorative weather screens with no structural purpose. Because all three building types include steel beams carrying fire-resistant floors, all represent latenineteenth century building technology. The introduction of new building materials and systems. based on the mechanization of mines, foundries, and mills began in the United States in the 1830s. One of the great technological changes of the nineteenth century was the introduction of skeleton framing as the common method of supporting large buildings. To sum up, before the dawn of the Industrial Revolution Britain was a quite different place with respect Britain that exists today. So before the Industrial Revolution it was very hard to keep in touch with people in other parts of the country Industrialisation brought with it new types of roads, trains and many other forms of communications which simply did not exist prior to industrialisation. Industry created a need for new types of buildings, and at the same time new building materials and techniques were being made available by industry huge spaces, unobstructed by bulky vertical supports and hard steel. If it werent for steel the industrial revolution would not have launched with such success. Thanks to steel the people of England became more active in there society and helped raising there nation. Every country should take example of what the English hard labour achieved, the adaptation of its factory system. Last but not least, apparently the style of this architecture is modern and for the architects this considered the modernization phase. it is believed that choosing the term revolution is inaccurate as these changes did not happened in a day and night but it was the labour of hard working and experimenting for many years. Although, after seeing such astonishing inventions could give this era the term revolution. Finally, the machine age had its modern impact on the architecture; in the third millennium architecture will be developed more and more. Who can imagine life without these important changes and do not try to react with it. Frankly, the development of any society measured only as how is strong its manpower

Drug Usage In Sports Physical Education Essay

Drug Usage In Sports Physical Education Essay Athletes normally use drugs while training and during an event to give themselves an unfair advantage over the other competitors. Drugs can be used during training to allow the person to train for longer, build muscle faster and to quicken the recovery after training, to allow them to train sooner than from the time taken to recover naturally. The world anti-doping agency (WADA) is the head of controlling the use of drugs within major sports, the Olympics, NBA etc.i WADA have banned many substances from use within sports for several reasons, the main reason to protect the athlete and their health as not everyone who takes then performance enhancers does it of their own free will. Other reasons include the prevention of aggressive behavior because some steroids can promote aggression and in a contact sport this could lead to fatal injuries to the opponent. Also the effect performance enhancers has on fair play, taking a substance that gives you an unfair advantage is pure and simple cheating. The use of drugs as an aid in sports dates back to ancient times, where mushrooms and herbs were used by the Greeks and Romans to enhance performance. In the 19th century these mushrooms and herbs were substituted for alcohol, opium and caffeine. In the present day there is a much larger cocktail of drugs used including; anabolic agents, ?2-agonists, diuretics, stimulants, narcotics and beta blockers to mention a few. The aim of this dissertation is to look into the classes of drugs used in the sporting world, how they affect the body, how they work in the body on a cellular level, how athletes are tested for drugs and the side effects of short and long term use. Examples of drugs used Androgenic anabolic steroids are synthetic forms of the male hormone Testosterone, in sports the more common steroids are Stanozolol (aka Stromba) and Nandrolone (aka Deca-Durabolin). WADA (world anti-doping agency) holds a list of all banned steroids from the major sporting organizations some of the oral administered steroids that are banned include Anadrol (oxymetholone), Oxandrin (oxandrolone) and Dianabol (methandrostenolone). Banned injectable steroids include Durabolin (nandrolone phenpropionate), Depo-Testosterone (testosterone cypionate), Equipoise (boldenone undecylenate). Stromba can come in the form of a 50mg/ml injection or a 5mg tablet where Nandrolone comes in a 2ml vial with a dosage of 100mg/ml, the effective dose is 250 1500 mg per week. These drugs when taken increase protein synthesis and enhance muscle development, when used in the medical world these drugs can decrease the itching of chronic biliary obstruction and they are used in the therapy of some aplastic anaemias. Steroids can also be used to compensate for people who can produce testosterone or can produce enough of it for their body to function normally, this is a symptom of 47, XXY males (Klinefelters syndrome).ii In sports the enhanced muscle development side of steroids is more important. It is more likely to observe this type of drug use in athletes who will be required to use a lot of strength, ie weight lifters, shot putters, discus throwers etc in the Olympics. The use of these drugs may also be observed in sports such as rugby and baseball. Normally ?2-agonists are used in the treatment of asthma by acting as a bronchodilator, which requires stimulation of ?2 adrenoceptors. Athletes exploit the ability of these drugs to dilate the airways and use ?2-agonists in order to gain advantage over the competition by being able to take deeper breaths than normal. This was mostly seen in swimming events where the athlete could stay under water longer and reduce resistance while swimming. Some ?2-agonists are still permitted for use by the International Olympic Charter (IOC)iii, the permited drugs are salbutamol, terbutaline, formoterol and salmeterol. However if an athlete is to take one of these drugs they must wait until the initial effects of the drug have passed before competing. This drug is normally taken orally through use of an inhaler. Narcotics are one of the earliest drugs used in medicine for pain relief; they work by acting on the brain to reduce the amount of pain felt. This is useful to athletes who maybe injured to allow themselves to force their bodies back into training. This is very risky, as forcing training upon an injured body can lead to further injury.iv Narcotics can be administered through many different methods, depending on what drug it is. Cocaine is normally inhaled through the nose, heroin is normally injected into a vein and morphine can be administered through IV drip or taken in the form of a tablet. The benefit of this class of drug is it allows the athlete to push themselves further, through what is known as the pain threshold. The pain threshold is like a wall that athletes will hit while training vigorously for extended periods of time, this wall is often difficult to overcome and the use of narcotics aids in this battle. This class of drug doesnt just include illegal drugs such as hero in or cocaine but also includes morphine, and although mild, codeine. Diuretics which include Frusimide, chlorothiazide and hydrochlorothiazide come in a tablet form and can prevent the reabsorption of water from the kidneys, this is used in the medical world as treatment for heart failure and hypertension, and it can also be used in lower concentrations to reduce blood pressure. Diuretics are controlled in sports due to their ability to remove water from the body; this type of drug is mostly beneficial to athletes who are trying to make a weight class, ie boxing. If an athlete is meant to be in a middle class weight group and looses water to put him in a light weight class it gives him an unfair advantage over who he may be fighting. Diuretics can also be used to mask the effect anabolic steroids have on the body, as these steroids can cause the body to retain water. Diuretics have also been taken to try and cover drug usage when tests are carried out, as diuretics can control the excretion of water from the body they have been taken to try and dilute the concentration of other drugs in urine.v Beta-blockers are a primary therapeutic use in the fight against cardiovascular disease, but it was also found during treatment that these medicines stopped muscle tremors.vi This is of benefit to the sports of professional archery or shooting in the pentathlon and can also be used in snooker. The down side to this is the disadvantage it holds in activates that exert the body like long distance running, so to combat the use of beta-blocker so the officials of the pentathlon held the long distance running and shooting on the same day. However the athletes then started using beta-blockers with a shorter half life. Discussion The drugs used in sport all work to the same purpose which is to enhance ones performance in a specific event through non-natural means. Although all the drugs described work towards the same goal, they each work differently in the body on a cellular receptor level. In this section I will describe and discuss the pharmacokinetics and pharmacodynamics of some of these drugs. I will also look at the desired effects on the body and the unwanted effects as well as metabolism of drugs. Pharmacokinetics deals with the half life of drugs in the body, the metabolism and excretion of drugs from the body. Pharmacodynamics is how the drug produces its response, the receptors involved and where they may be located in the cell and what organs are affected by the drug in question. Pharmacokinetics The body is a very effective tool when it comes to transforming active chemicals into inactive ones. This process is done through the use of enzymes normally produced by the cells of the liver, but some other cells throughout the body are also used for metabolism. In relation to this topic metabolism is simple changes to an active chemical or drug into a safe metabolite which can then be excreted from the body.vii However metabolism does not always work this way, sometimes an active compound can be metabolized into another active compound which the same pharmacological effect with higher or lower potency or a completely different pharmacological effect. An active compound may also be changed into a toxic metabolite or an inactive drug can be activated. Drugs can be eliminated from the body through many means. The compounds can be passes through urine from the kidneys or in faeces from the rectum. They can also be passed from the bodys salivary glands as saliva, from the sweat glands, the pulmonary epithelium as exhaled gasses and from mammary glands in the form of mammary milk. The half life of a drug is the time taken for the concentration of a drug in your system to half; the half life varies from drug to drug. Normally a drug is taken at regular intervals to keep its concentration in the therapeutic level. Athletes however may only take one dose of the drug for their upcoming event. Pharmacodynamics Anabolic steroids bind to androgen receptors found in the prostate, skeletal muscle, the liver and the CNS. The highest expression level was observed in the prostate, adrenal gland and epididermis which were determined by real-time PCR reactions.viii The androgen receptors are located in the cytoplasm of a cell, which is why steroids have to be soluble compounds. Once testosterone or DHT binds to a receptor it is translocated to the nucleus. Androgen receptors are directly linked to the regulation of gene transcription, when a receptor is stimulated by testosterone it produces primary male characteristics by activating hormones in the wolffian duct. Wolffian ducts are embryonic structures which form the male internal genitalia.ix The secondary male characteristics such as hair follicles are a response to DHT binding to the androgen receptor; DHT is produced when 5-alpha-reductase acts on testosterone. One of the more common side effects of this drug is the inhibition of your own hormones. If more of a hormone is introduced into your body it will cause your body to react and produce less of the hormone. Other side effects include not being able to perform sexually, steroids can lead to an increase in LDLs (bad cholesterol), an increase in estrogen has also been observed which can lead to the development of breast tissue in men and steroids can also have a damaging effect on the liver. ?2-agonists as the name suggest work on ?2 adrenoceptors which are located on the cell membrane. When a ?2-agonist binds to a ?2 adrenoceptor it causes smooth muscle relaxation which in asthma sufferers dilates the airways and helps them to breathe normally, in athletes this allows them to take deeper breaths and inhale more oxygen which increases stamina and reduces fatigue. The major side effect from ?2-agonists is cardiac arrhythmia, this is due to an increased myocardial oxygen demand, ?2-agonists can also lead to angina in patients with coronary artery disease and tremors have also been observed. Narcotics are classed as opioids, which are any drug that produces morphine-like-effects, and bind to opioid receptors. Opioid recrptors are linked through G-proteins to inhibition of adenylate cyclase and facilitate the opening of Potassium channels which causes hyperpolarisation. This binding also inhibits the opening of calcium channels which inhibits transmitter release. The side effects of these drugs include respiratory depression, euphoria, sedation and dependence. There are three subcategories of opioid receptors, , ? and ? receptors. Pure opioid drugs have more of an affinity for receptors; this binding is what produces the euphoric effect of opioid drugs.xThe opioid receptors can be found both presynaptically and postsynaptically depending on the cell type. Receptors are mostly presynaptic in the periaqueductal grey region of the brain. These receptors can also be found in layers of the cerebral cortex and the intestinal tract. Diuretics are divided into two categories; loop diuretics which are of the most powerful and distal tubule diuretics. Normally less than 1% of sodium that is taken into the body is excreted but the use of loop diuretics causes fifteen to twenty percent of filtered sodium to be excreted with copious amounts of urine. Loop diuretics work by inhibiting sodium, potassium and chloride co-transporters in the thick ascending loop and increase potassium and calcium loss.xi The unwanted effects of this include dehydration and hypokalaemia (defined as a potassium level of less than 3.5 mEq/l). Beta-blockers attach to ? adrenoceptors on cells of the heart and produce no response in the cell. The body normally responds to stress by releasing lots of adrenaline which activates the bodies fight or flight response which is normally useful in the cases of being chased by a bear. Some athletes however have to keep their cool and take beta-blockers to stop this response from occurring.xii Athletes that require a steady hand for accurate aim in archery may be persuaded to take these. The undesired effects of this type of drug is it disallows your heart rate to increase, so if beta-blockers are taken before a race blood wont circulate oxygen around the body fast enough to maintain a fast pace. Conclusion From my research I can understand why some athletes may take performance enhancing drugs but I am not certain the short term gain outweighs the long term loss. Boxers who are a tiny bit heavy and have to go into a tougher weight class are understandably scared; they will be among the lightest in their class going up against bigger guys, where if they use diuretics and drop some water they become the bigger guys in a lower weight class. For some athletes they may be getting on in their career and want to end it with a win so they cheat in order to finish their career on a high. Athletes at the start of their career are out of their minds, to put it politely, to use these drugs because they have a whole career ahead of them to work on weakness in a natural way and better themselves each year until they achieve their victory. Is it not better to work hard at something and reap more self satisfaction knowing that you have trained hard and achieved your goal of your own doing without damaging your body, than to win a hollow victory through the use of drugs and then be disgraced when tests come back positive for drug use. All in all I think drugs should stay where they belong, in the hospitals where they are of most benefit to society. i World Anti-Doping Agency (WADA) constitutive instrument of foundation, 1999, lausanne (www.wada-ama.org) ii Hormonal studies in klinefelters syndrome august 1974, C. Wang, H.W.G. Baker, D.M. DEKrester, B, Hudson iii International Olympic Charter against doping in sports, medical commission, IOC 1990 iv Drugs in sport fourth edition, 2005, David R. Mottram v The influence of diuretics on excretion and metabolism of doping agents, 1986, Delbeke FT, Debackere M vi Heart failure reviews, pharmacokinetics and Pharmacodynamics of beta-blockers in heart failure volume 9/issue 2 April 2004 , Springer Netherlands vii Drugs and the human body fifth edition 1996, Ken Liska viii The androgen receptor: a mediator of diverse response, 1996, Keller ET, Ershler WB, Chang C [pubmed] ix Regulation of wolffian duct development, 2007, Hannema SE, Hughes IA [pubmed] x A primer of drug action, A comprehensive guide to actions, uses and side effects of psychoactive drugs eleventh edition, 2007, Robert M. Julian, Clair D. Advokat, Joseph E. Comaty xi Rang and Dales pharmacology sixth edition, 2007, H.P. Rang, M. Maureen Dale, James M. Ritter xii Pharmacology fifth edition, 2003, H.P. Rang, M.M. Dale, J.M. Ritter, P.K. Moore

The Armadillo :: essays research papers fc

The Armadillo is a very different creature. It has tremendous claws, but no fighting instinct. They have teeth, but not in front, except for the milk teeth some have during infancy. They have long tongues because they catch insects. A strange thing which these animals have is a coat armor, unique among other animals. They have bony plate armor on the outside of their bodies'. Each species has a different pattern for every little plate they carry. They all are great burrowers. They sink a hole with them in it as one approaches. It takes a good man to haul even a little one back if it is halfway down it's retreat under the ground.They are active, running with a tiptoe trot. Their trot is as an aged pony that is tired. They have a varied diet. They hunt by night.Today's Armadillos are not the biggest armadillos that have ever existed. The soil of South America is full of larger Armadillo bones from the past. Some of the past bones were as much as sixteen feet long including the tail. Some even migrated to Texas.There are several species of these animals. The Six-banded Armadillos were good burrowers and massive devourers of insects. They also ate vegetable matter and were useful for devouring carrion. One specie called the Peludo was clumsy bet was effective in getting a snake to its armored hide and grinding the life out of it. It then eats the snake not effected by the poison. The king of the tribe is the Great Armadillo. It is a big creature in appearance, a yard in length from nose to tail covered with the armor. It even has armor on its legs. Its claws are very long and awfully strong. The Three- banded Armadillos had a further protection. They are able to curl up like a hedgehog and present an impenetrable ball to an enemy. It is similar than that of a hedgehog or the porcupine, but it is more interesting because of the way they fit themselves into their armor. Their head and tail pass perfectly through openings in the upper surface of the armor.

Sexually Explicit Advertising is Detrimental to Society Essay -- Argum

Sexually Explicit Advertising is Detrimental to Society Just how far should advertisers go to sell a product? Individuals are reminded that a new age in advertising has emerged when Britney Spears and Victoria's Secret model Tricia Helfer grace the cover of Forbes, a traditionally mature financial magazine. However, as any good advertiser knows, sex sells; all people need to do is look at a newsstand or magazine rack. But while it sells, it also offends as the promiscuous use of sexual images in advertising rubs many consumers the wrong way. The current increase of sexually explicit advertising, while increasing sales, has many detrimental effects on society. New regulations or other forms of control need to be implemented to protect children and others who are defenseless against the war to win consumers. According to a nationwide poll conducted for Adweek by Alden & Associates of Hermosa Beach, CA, people were asked whether they thought there is too much sexual imagery in advertising. A landslide of 73% said there is, with respondents in the 35-49 ag e bracket more likely to say so as concerned parents (Dolliver, 1). There is a struggle among advertisers on whether to use the sure way to sell the product (through sexual images) or to be true to a sense of morality. More often than not, greed takes o ver and morality is thrown out the window. The problem is that sexual appeal used as a marketing tool seems to be showing up more often with a broader range of products and audiences. All too often sexually explicit ads appear in magazines such as YM, Teen, Self, Glamour, Seventeen, and Cosmopolitan, all of which have a target audience of 11-17 year olds who have not yet developed adequate defenses against sexually expli... ...p 19 March 2001. â€Å"The Joy of Sex.† Adweek 6 March 2000: 22. Online. EBSCOhost: Academic Search FullTEXT Elite. (AN: 2896174) 19 March 2001. Marks, Alexandra. â€Å"A Backlash to Advertising in Age of Anything Goes.† Christian Science Monitor 22 Feb. 1999: 91. Online. EBSCOhost: Academic Search FullTEXT Elite. (AN: 1562687) 19 March 2001. Menzies, David. â€Å"Sex Education 2000.† Profitguide.com Oct 1999. Online. http://profitguide.com/sales/C6-art.asp?ID=143 19 March 2001. Miller, Michael. â€Å"Sex Sells, But It's Rarely Clever Now.† Capital District Business Review 12 June 2000: 27. Online. EBSCOhost: Academic Search FullTEXT Elite. (AN: 3383375). 19 March 2001. National Institute of Child Health and Human Development. â€Å"The Impact of Media on Adolescents' Sexual Behavior.† 10 June 1998. Online. http://grants.nih.gov/grants/guide/pa-files/PA-98-079.html 19 March 2001.

The Company Man Analysis Essay

ANALYSIS 7 Essay: The Company Man The typical business man involved in corporate America works anywhere from six to ten hours per day. Phil, â€Å"the Company Man† worked six days a week sometimes until eight or nine at night, making himself a true workaholic. Using his life story before he died Goodman is able to convey her liking toward Phil but her dislike of what the business world has turned him into. Not only does Goodman use a number of rhetorical devices but she also uses Phil’s past as well as the people who were once in Phil’s life to get her message across to her reader. Ellen Goodman sarcastically creates the obituary of a man who dedicated his life to his job and the company he worked for. Goodman uses anaphora, satire, diction, sentence structure, and selection of detail to complete her obituary of this â€Å"Company Man†. Emphasizing the fact that Phil worked himself to death, Goodman chose pure sarcasm to make this particular emphasis. She shows through this repeated phrases, that he must have chosen work over family quite often, working to provide for his family which resulted in the simple fact that â€Å"he worked himself to death, finally and precisely, at 3:00a. m Sunday morning. Goodman’s use of repetition leads to show her satirical writing. â€Å"On Saturdays, Phil wore a sports jacket to the office instead of a suit, because it was the weekend† shows Goodman’s use of satire in one of the many examples throughout the obituary. Toward the end of the essay, Goodman describes how the company president starts the funeral with a hint of sarcasm, â€Å"discreetly of course, with care and taste† using a tongue and cheek method to provide a subtle shift in tone. The president then begins to question who will replace Phil ending with a paradoxical sentence â€Å"‘Who’s been working the hardest? † getting down to the business of replacing Phil, providing another example of a stereotypical business approach. The vivid diction describes the sarcasm that Goodman has towards Phil. Goodman composes her paragraphs with careful rhythm and beat; she repeats â€Å"finally,† â€Å"precisely† and â€Å"perfect† three times. Phil’s constancy and lack of variation are embodied in rigid words such as â€Å"always,† â€Å"of course,† and â€Å"Type A. † Extreme diction such as â€Å"overweight,† â€Å"nervous,† and â€Å"workaholic† convey Phil as a worrywart with no fun at all in his life. These words mock Phil as a man sincerely obsessed with work that had lost track of his priorities. Goodman deepens her point when she introduces Phil’s family, using diction in relation to business to further emphasize the importance of work to Phil. To Phil’s wife Helen, â€Å"A company friend said ‘I know how much you will miss him. ’ And she answered, ‘I already have. ’† His eldest son tells the reader of how he went around the neighborhood gathering research on his father. His daughter recalls how whenever she was alone with him they had nothing to say to each other. When Phil’s youngest son reminisces on how he tried to mean enough to his father to keep him at home. Goodman informs the reader that the youngest child was Phil’s favorite. Goodman’s sentence structure of long, short, long, helps the shorter sentence stick out more to the reader. But she ends the paragraph with a sad ironic sentence, â€Å"My father and I only board here. † implying that he never really was successful. The descriptions of Phil in â€Å"The Company Man† are sardonically accusatory of the present way people live in society. Goodman makes light of how Phil is a heart attack waiting to happen, his seventy-hour workweeks and egg sandwiches. â€Å"Of course,† used thee times, translates as the acceptance that we have towards intolerable living conditions in order to fulfill the American dream. Like many Americans, Phil is constantly obsessed about his work and whether or not he will ascend to the top position. Through these details she describes the monotonous, repetitive way that society exists today. Throughout the column, images negatively portray the lifestyle that Phil lives. Superficially, all seems well because his family lives a comfortable existence. Emotionally, however, his family has missed his emotional support for years. His wife, Helen, gave up â€Å"trying to compete with his work years ago. † All of his children grew up in a so-called normal family with a father and mother. At his funeral, though, they do not have enough memories about him to say a proper eulogy. Phil himself was â€Å"overweight† and unhealthy, obsessed with work and negligent with his personal life. Goodman condemns the lifestyle that Phil leads by using negative and poignant imagery. Ellen Goodman develops an attitude of pity for Phil, and resentment for the company through rhetorical techniques by portraying that to his wife and to his children, Phil had become so consumed with his position as one of the Important People that he had all but completely removed himself from their emotional reach for the sake of his company life. Goodman’s vision of the corporate world and its influence and affect on our lives is portrayed through her diction and choice of detail in her anecdote of the reflection of the life of the A-Type, workaholic, Phil.

Individual Introduction to the Information Security Policy Essay

Select one of the company profiles below to be used for your Information Security Policy Computer Science – Networking Assignment: Introduction to the Information Security Policy †¢ Select one of the company profiles below to be used for your Information SecurityPolicy Complete the Introduction portion of the Information Security Policy. Include the following:   An overview of the company The security goals to be achieved Refer to the Introduction Template in Appendix C for the correct format for this assignment. Make the most of your college experience and join various campus clubs and organizations that appeal to your interest. This is a great way to meet other fellow students and establish friendships. Your college experience should include academics as well as extra-curricular activities in order to give yourself a well-rounded experience. This paperwork of IT 244 Week 1 Individual Introduction to the Information Security Policy Appendix C comprises: Select one of the company profiles below to be used for your Information Security Policy Computer Science – Networking Assignment: Introduction to the Information Security Policy †¢ Select one of the company profiles below to be used for your Information SecurityPolicy Complete the Introduction portion of the Information Security Policy. Include the following:   An overview of the company The security goals to be achieved Refer to the Introduction Template in Appendix C for the correct format for this assignment. Make the most of your college experience and join various campus clubs and organizations that appeal to your interest. This is a great way to m†¦ Get complete A+ tutorial here – https://bitly.com/1oIwfn0 Make the most of your college experience and join various campus clubs and organizations that appeal to your interest. This is a great way to meet other fellow students and establish friendships. Your college experience should include academics as well as extra-curricular activities in order to give yourself a well-rounded experience. Computer Science – Networking Assignment: Introduction to the Information Security Policy †¢ Select one of the company profiles below to be used for your Information SecurityPolicy Complete the Introduction portion of the Information Security Policy. Include the following:   An overview of the company The security goals to be achieved Refer to the Introduction Template in Appendix C for the correct format for this assignment.

Argument for the Use of Consensual Relationship Agreements (Cras) Essay

Argument for the use of consensual relationship agreements (CRAs) in my current (or future) workplace Consensual Relationship Agreement (CRA) is a contract that both employees involved a romantic relationship sign to acknowledge that their relationship is voluntary and that they will abide by the policies of the company regarding anti-harassment and anti-discrimination. (Hellriegel & Slocum ,2011). Office romance should be addressed in a more constructive and professional way just like behaviors such as attendance, dress codes, and non-disclosure agreements. If one can argue that it is perfectly acceptable for employees with personal challenges (such as death in the family, childbirth, sick family member) to receive assistance and, support in the form of personal time-off from work then it must be reasonable for other employees who become romantically involved to get some type of support from their employers. The risks of office romance can better be mitigated if the risk factors are known and managed. So, for example, lawsuits from employees who claim they were coerced into an office romance and disadvantaged by it would be avoided because employees signed the CRAs of their own volition. Allegations from other employees of real or imagined favoritism from a supervisor to a subordinate with whom he or she is romantically involved would be averted because HR would have already taken steps to ensure this does not happen. By creating a mechanism which provides specific and detailed guidelines for professional workplace behavior, HR professionals are able to educate and caution employees about appropriate or inappropriate workplace etiquettes. Privacy issues or lack thereof, as related to dating in the workplace would also be appropriately addressed with the employees involved so they cannot claim that were unfairly treated. Another compelling reason why one should argue for CRAs in their workplaces is that in light of the legal ramifications of the rights of employees in the workplace, CRAs become an expedient and prudent way to protect the interest of an organization and simultaneously provide safe and meaningful ways for employees to freely explore and express their sentiments for others who might feel the same way. Organizations spend a lot of time and resources on strategic planning and forecasting. The purpose of such planning is to position the organization to accomplish two major goals: stay abreast with, or ahead of, the competitive marketplace and change current processes and approaches that are not yielding desired, or expected results. These are proactive steps to assure progress and success. CRAs facilitate and enhance such strategic plans by staying ahead of a changing workplace in the modern age and ensuring that valuable human resources will not be lost and thereby jeopardize more important organizational goals and objectives. CRAs provide a framework for responsible behavior by employees, particularly, supervisors. It fosters a win-win work environment for employees who happen to be romantically involved with each other and for employers to provide guidance and direction for appropriate workplace behavioral expectations. By bringing the relationship into the open the employees involved would not feel pressure to go to great lengths to hide their relationship and could focus on being productive. Conversely, these employees would become pre-occupied with finding ways to hide their relationships if the company did not encourage workplace romance. Create a counter argument against the use of CRAs in your current (or future) workplace. Office romance must be forbidden in the workplace because it simply raises too many avoidable issues in the workplace. By its very nature, office romance predisposes employees involved to compromise their rational objective behaviors because their non-objective emotional senses tend to dominate their thoughts and actions. Romantic relationships are the result of spontaneous human behavior; they are not preconceived and therefore cannot be regulated or contained by contracts. Making CRAs a condition for employment is also not a good idea because, over time, the restrictions become unbearable and the parties involved find out that they are better off in different organizations where their actions and whereabouts will no longer be scrutinized by an assigned HR person. CRAs are tantamount to indirect employment agreement in that they indirectly impose restrictions on the individuals involved in the relationship and seek to protect the interest of the organization at the expense of the people who happen to be emotionally attracted to each other and choose to express those sentiments in an open and liberating way. CRAs simply become ineffective tools because the employees who even agree to sign them often find ways to secretly engage in behaviors that result in lapses in judgment because they are emotionally charged. In many respects, CRAs are intrusive and inherently designed to discourage workplace romance. By their very nature they put restrictions on a human behavior that is designed to be spontaneous and natural. Organizations are not equipped to handle issues of the heart and neither should they start now. Organizations need to focus on what they do best, increasing shareholder value and accomplishing other strategic goals and objectives. Discuss the ethical principles involved in the use of CRAs. There are many perspectives and convictions about what is, or is not ethical. However, there are no universally accepted principles and rules for resolving all ethical issues (Hellriegel & Slocum ,2011). In a country with such great freedom of expression, one can only imagine the diversity of opinions and positions regarding the factors that drive people’s decisions and formulate their ethics. The range of such factors is as wide as the differences in people and this is reflected in the diversity of ethical principles. However, for the purposes of this paper only a handful of relevant ethics based principles – Utilitarian, Professional Standards, Disclosure and Distributive principles will be considered: Utilitarian principle focuses on the magnitude, extent and impact of harm versus good of decisions that are made. The final decision is predicated on the weight of good versus bad – the greatest good for the greatest number (Hellriegel & Slocum , 2011). On the basis of this principle, CRAs are believed to generate more good than harm for those who choose to engage in office romance. Disclosure Principle – This principle focuses on how most people in society will react to the details of a decision when it becomes public knowledge. Most organizations take social responsibility very seriously and will do their very best to garner positive public image. Consequently CRAs are viewed favorably by such organizations. Distributive Principle – This principle is predicated on fairness. The thrust of CRAs is a win-win arrangement for both the organization and the individual because most organizations generally perceive CRAs to be fair. Create at least one (1) other option besides CRAs that would address workplace romances. The only other option for workplace romances that may be plausible is for the organization to develop a set of policies based on the organization interest principle which focuses on the basis of what is good for the organization (Hellriegel & Slocum , 2011). With this option, employees are expected to disclose any potential or actual conflict interest to the human resource professional within the organization. Conflict of interest covers a broad range of behaviors; however, this paper will focus on personal conflict of interest which stresses zero tolerance for discrimination and sexual harassment. This alternative approach to workplace romances would requires that an employee may not supervise someone with whom they have a close personal relationship such as anyone in their family, household or someone with whom they have or had a romantic relationship or other close personal relationship. Additionally, if one were to supervise someone even indirectly with whom they had one of the relationships described above, one must disclose the relationship promptly. Any acts of discrimination, sexual harassment or other harassment based on race, color, religion, age, gender, sexual orientation would be addressed under a zero tolerance policy.

History of Bareilly Essay

The region has, also, acted as a mint for a major part of its history. From archaeological point of view the district of Bareilly is very rich. The extensive remains of Ahichhatra, the Capital town of Northern Panchala have been discovered near Ramnagar village of Aonla Tehsil in the district. It was during the first excavations at Ahichhatra (1940–44) that the painted grey ware, associated with the advent of the Aryans in Ganga Yamuna Valley, was recognised for the first time in the earliest levels of the site. Nearly five thousand coins belonging to periods earlier than that of Guptas have been yielded from Ahichhatra. It has also been one of the richest sites in India from the point of view of the total yield of terracotta. Some of the masterpieces of Indian terracotta art are from Ahichhatra. In fact the classification made of the terracotta human figurines from Ahichhatra on grounds of style and to some extent stratigraphy became a model for determining the stratigraphy of subsequent excavations at other sites in the Ganga Valley. On the basis of the existing material, the archaeology of the region helps us to get an idea of the cultural sequence from the beginning of the 2nd millennium BC up to the 11th c. AD. Some ancient mounds in the district have also been discovered by the Deptt. of Ancient History and culture, Rohilkhand University, at Tihar-Khera (Fatehganj West), Pachaumi, Rahtuia, Kadarganj and Sainthal. [2]

Monopolistic Competition Term Paper Example | Topics and Well Written Essays - 1250 words

Monopolistic Competition - Term Paper Example The paper also explains the fact that given the transition from a monopolistically competitive firm to a monopoly, what will be the changes with regard to prices and output in both of these market structures. And finally the paper explains given the transition from a monopolistically competitive firm to a monopoly, what will be the changes with regard to prices and output in both of these market structures. Benefits to the stakeholders: The price, output level, and the quality of the monopolistic competitor are resolved through â€Å"maximizing the difference between its revenue and its cost, where cost is measured exclusive of the rent on its product-specialized inputs† (Carson, 2006, p. 433). Such a business organization must have definite inputs that are specific to its definite product—as product differentiation is or else compatible with the perfectly competitive market—and the exclusivity of these inputs permits those producers to gain positive rent, yet in the long-term equilibrium. The addition of rent in the cost provides increment to the â€Å"traditional Chamberlinian solution†, where (â€Å"rent inclusive†) average cost lays tangent to the level of demand and thus downward-sloping. However, if rent is not included, average cost can be constant or even it can be upward-sloping at the equilibrium, and also, monopolistic competition does not necessarily induce ‘excess capacity or to production facilities that are too small’ (Carson, 2006, p. 433). In this context, the company, called ‘Wonks’ will not produce the monopolistically competitive level of output which is largely based on the competitive market conditions. The firm will produce the level of output which is lower than the perfectly competitive amount of output; however, it will produce an output even lower than the monopolistically competitive level of output. Hence, the amount of price charged by the firm for potato chips will be mu ch higher than the two competitive market structures. Hence, the amount of profits will be the highest in case of the production and sale of potato chips. Hence, this would benefits some of the stakeholders associated with the business organizations; however, this outcome will worsen the optimal level of benefit of some other stakeholders. The government of the country would benefit in the sense that the increased level of profit of the business organization will increase the amount of corporate profit tax earned by the business organization. Hence, the government would benefit in terms of the greater revenue earned. However, the government would loose in respect to the fact that some people, who are unable to purchase the product at higher prices, would either reduce their volume of purchase of the product, or stop purchasing the product (Boone and Kurtz, 2011, p. 98). The other business organizations also face loss or profit from the monopolization of the potato chips company. In the situation, where the original company has significant level of reputation as the economic agent of selling most popular potato chips, the market share of the new company would like to be very high. In this situation, the other business organization would suffer in terms of reduced market share which will reduce the amount of pro

Crude Oil Alternatives and The Future of the Transportation industry Research Paper

Crude Oil Alternatives and The Future of the Transportation industry (Trucking, Rail and Air) - Research Paper Example Historically transport has depended on animal power and then fossil fuels. The use of fossil fuels has been the human tradition for more than a century and a half now so there is little surprise that calls for change are gathering lingering discontent. The move to alternative energy systems may be slow but it is certainly steady. A number of avenues have been explored in regards to generating energy for the transportation industry. Ideas have ranged from the use of solar panels to the use of batteries in vehicles to power motion. These technologies can be seen as replacing the current transportation infrastructure altogether. However, certain other technologies such as the use of hydrogen will mean that the transportation infrastructure and principles will change but will not be replaced altogether. Another option is the merger between existing systems and newly introduced alternative technologies to create hybrid systems. These hybrid systems are currently the most viable option for changes in the transport industry. At this point in time, the transportation industry depends on one thing – an engine. All kinds of vehicles possess an engine to provide driving energy whether you talk of road vehicles, aquatic vehicles, air vehicles or space vehicles. The engine is fundamentally driven using materials that combust and in doing so provide energy. This applies equally across the board to all forms of conventionally powered vehicles. As far as changes to road vehicles are concerned, the industry has taken a large shift. In the early years of alternative energy development, the center focus remained the development of vehicles that utilized hydrogen as a fuel. This move was widely researched by leading manufacturers such as General Motors (GM), Ford, Honda, Toyota and BMW but a sustainable solution could not be found (BMW). One primary cause for the failure of this system was the need to replace the existing apparatus for fuelling while keeping costs to a mini mum. The oil based road vehicle took decades to come to a discernible form. Furthermore, a number of auxiliaries supports the oil based road vehicle in its operation. These include things such as manufacturing expertise, fuelling systems, maintenance systems etc. It was never practicable enough to realize a change in a few short years that would somehow replace the existing setup (Ghirardi, Togasaki and Seibert). Instead, the industry looked to other alternatives such as using the current hybrid systems. A hybrid system is essentially a combination of a conventional gasoline engine with a battery powered motor. The motor tends to operate in the lower driving speeds while the gasoline engine kicks in when more power is required. The road to change for road vehicles is expected to be the optimal path followed by other modes of transportation such as rail and air travel. Current attempts at alternative energy in air travel are looking at liquid hydrogen as the fuel of choice (Robertson ). However, rail transport alternative energy development is more advanced as hybrid solutions are being looked into. The rising costs of oil around the world are forcing manufacturers, retailers and operators to look for alternatives although the changes are not highly radical. In a few short years the price of crude oil has increased many fold. This trend is expected to continue as oil rich countries will control production

Information Systems Security Assurance Management Article

Information Systems Security Assurance Management - Article Example The disaster that occurred was a major fire that completely destroyed the company’s servers including the entire software code of the programs made for their clients. Moreover, MSS also hosted a few of the programs of their smaller clients on their own servers. The news of the fire was relayed to Brian Elkin, who was in charge of research and development. Teitelbaum was out of town at the moment, so Elkin rushed to Andrew Katula (senior software engineer). It was the practice of the company to take backups of the software regularly. Katula was in the practice of doing so every evening after business, and Elkin was revealed that he did so the previous evening also. The author's state that had this not been done, the company’s business would have come to a stop and might even result in enclosure. When Teitelbaum returned he provided a free reign to his employees to purchase new hardware immediately. MSS’s telephone company, Verizon was asked to forward all calls to a new number. He contacted a friend for temporary office space and within four days had a functioning office with all the required hardware and infrastructure. Only the small clients who had servers with MSS were affected to a certain extent. The hardware vendors went out of their way to get the equipment for MSS. Most of the other clients did not even know about the fire at the company premises. Servers and other equipment are now protected by sensors that switch on cooling fans if the temperature exceeds a certain limit. Backup is being done every day as before. It can be seen that the best disaster management practice was taking daily backups. Otherwise, the company would have suffered irreversible damage.  

Coffee Essay Example | Topics and Well Written Essays - 500 words - 1

Coffee - Essay Example The finest coffee in the world that is grown in shade instead of sunlight is found in India. The number of coffee-growers in India is around 250,000, and 98 per cent of them grow it on a small scale. White flowers appear on the coffee plants and have an average life of three days before maturing into seeds. The duration between the fruit’s blooming and maturing stages varies from one region to another and from type to type. This duration for Arabica is around seven months whereas it is almost nine months for Robusta. The coffee plant needs around 90 per cent humidity and 70 degrees Fahrenheit of temperature to grow (Smestad, 2012). Coffee plants may catch fungus if not treated for it. There are two basic methods of processing coffee; the dry processing method and the wet processing method. In the former, coffee beans are dried in the sun whereas in the latter, they are fomented and washed. The power of coffee as a commodity is immense. â€Å"Coffee began as an export commodity in Yemen before 1500† (Topik and Samper, n.d., p. 6). Today, coffee is one of the most traded products around the world and is the largest food item imported by the US. The coffee commodity chain comprises producers, workers, exporting agencies, importing countries, roasters, and shops. This is how they reach the consumers. A lot of developing countries depend upon coffee as the prime export item. â€Å"Some 20 million families in 50 countries now work directly in the cultivation of coffee; an estimated 11 million hectares of the world’s farmland are dedicated to coffee cultivation† (Coffee News, 2008). Developing countries are the main exporters of coffee. Coffee is chiefly exported by Brazil and India. While the consumers of coffee are largely spread all across the world, the US is the biggest consumer of coffee in the world. Brazil, Colombia, and Vietnam make more than 50 per cent of the total amount of coffee in

Pablo Picasso and Jackson Pollack Essay Example | Topics and Well Written Essays - 500 words

Pablo Picasso and Jackson Pollack - Essay Example In case of Jackson, it is rather different because he was more interested in raising questions than answering them. His paintings are believed to be the sources of exploring oneself and he always attempted and tried to help the audience in the process of imploration, Jackson’s work is all about finding one’s true potential. The artist used dull colors like black, grey and white in contrast. The themes that he used told a lot about him and his life as he was always looking to communicate his frustration, anger and confusion through his works. Pablo on the other hand, lived a very fulfilling and satisfied life and because of this reason, his paintings promoted happiness and pleasure in the world. The basic and fundamental purpose of writing this essay is to compare and contrast the works of Picasso and Pollack that go by the names of â€Å"Three Musicians† (Picassso, Three Musicians) and â€Å"Shewolf† (Pollock, Shewolf) respectively. The work of Picasso was painted in order to tell the people to make the most of their life by creating harmony with one and another as musicians play their pieces and add to the mass of this universe by pleasuring the people. The deep sense of Picasso’s own perception towards reality was revealed through the featured painting.

LUCID DREAMING Essay Example | Topics and Well Written Essays - 750 words

LUCID DREAMING - Essay Example Our focus will be on how these lucid dreams occur along with the research analysis of Lewis; Lewis has discovered that while our body rests the brain starts to revise the tasks performed during the day, the second part of the discovery shows how it focuses more on the traumatic events and modifies them and finally she reveals how the mind forces a connection between distant concepts (Lewis, 2013). We would merge the symptoms of occurrence of lucid dreams with the Lewis discoveries in our examples below; and would conclude how these commercial and public messages emerge known dreams. Women of today age are easily distracted by the beauty product advertisements and often have lucid dreams; I would discuss about L’oreal total repair 5 shampoo ad; the ad states that the shampoo can repair five issues and would give the hair restored fiber, stronger grip, vitality, silky and shiny touch. Women especially young girls with hair problems start to consciously dream about such hairs as shown during the ads; they would take bad hairs as a weak area would modify it with thinking of them as healthy hair and would relate the two concepts. They would start to dream that they have long and shining hairs that could be easily taken out of a pony and would attract so many people around them. This is how the ad plays with that section of the body that the mind wants to change or has been changing constantly (Shen, 2010). Bharia Town is considered as one of the pioneers in development and construction work; it has made its advertisements in a manner that would make the buyer believe that they are just a drive away from their dream town and dream place; in the article under discussion about Sector D of Lahore; it is shown that the plots are ready to for possessions; Bharia would provide them with easy installment plans and the sector is develop with all the facilities such as commercial area and entertainment areas

Effects of the Second World War on Asia and Africa Essay

Effects of the Second World War on Asia and Africa - Essay Example omists for this reason argue that decolonisation occurred due to economic reasons as colonial powers came to enjoy all the benefits of colonies without bearing heavy costs of ruling over them1. There were also movements of independence springing is different parts of Africa. Asian decolonisation may be due to economic reasons but this allowed other colonies to struggle for their freedom too. After the Second World War the hold of colonial powers started to slip as countries started to demand rights. It was also no longer feasible to control so many geographical regions both economically and politically. The feeling of being ‘used’ as a tool in the Second World War also played a role in springing independence movements. All in all decolonisation was the most significant after effect of the Second World War. Without the war it would have been difficult for Asian and African colonies to gain independence. Now we will discuss how decolonisation affected Asia and Africa. Effe cts on Asia People of Asia were involved in directly in the Second World War. British India participated in the war by lending soldiers as well as raw materials to the British Empire. Initially it was difficult for the British Empire to get the support of the Indian people but with the promise of independence Indian people were taken on board for the Second World War. Netherland, Spain, Portugal, and France also had colonies in Asia but due to their weak economic situation they had to draw out of their colonies. The first country to decolonise after Second World War was Indonesia which was under Dutch control. Spain too drew out of territories they controlled. This was all because of the effects of Second World War. The war weakened all the countries to great extent and therefore they had to pull... This essay seeks to examine effects of the Second World War on Africa and Asia. It is discussed how the end of Second World War paved the way for independence of the colonised countries in Africa and Asia. It also talks about the after-effects of decolonisation on Asian and African continents. The Second World War ended in a disaster. Japan was facing severe problems due to atomic bomb. Europe was completely destroyed as millions were affected from the war. Great Britain, France, Netherland, Spain, United States, and Soviet Union all had colonies all over the world at the time. It can be said that there was no ‘third world’ in pre Second World War scene and most of the world was controlled by the above mentioned colonisers. The effect of the damages of Second World War was great. Economically almost all the countries were suffering including the colonies themselves. The situation of the natives of colonies was not economically healthy since The Great Depression as prices of raw materials were falling constantly. The paper concludes that the long term effects of Second World War were great on Africa and Asia as new countries came into existence and new forms of nationalism were founded. New countries played an active role in international politics as well as in trade. Today Asian countries are growing at a great pace and the once ‘third world’ is now powering up to gain economic supremacy over western countries. All this began with the end of Second World War and decolonisation.

Sudanese Girl Photography Essay Example | Topics and Well Written Essays - 1250 words

Sudanese Girl Photography - Essay Example It is in this regard that photography can be used to present real objects and events which cause responses among viewers that are analogous to the experience of the actual event as presented by the photograph. This photo plays a communicatory role and significance of trauma in the African soil which is caused by famine and the resultant poverty and disease which has left many dead including innocent children. Carter’s photo communicates effectively without any form of verbal mediation (Ryan, 2006). This is illustrated by the fact that there is no supplementary message to explain the events which occurred in a desert in Sudan. The photograph is imagery with a frail young child with an approaching vulture. The surrounding demonstrates a desert with all dryness which further reveals the desperate situation which innocent children on the African soils are facing (Wittliff, 2008). Even through Carter’s photograph has been described as artistic perfection, the social cultural and moral feelings which emanate from the work of art reveal a desperate situation which would have been prevented. It is in this regard that photographic communication is seen as a powerful tool which would communicate messages that cause psychological trauma and a sense of human desperation (Ryan, 2006). ... This photography was very important to the photographer and significant to an extent that the psychological trauma that it elicited caused him to commit suicide later on (Wittliff, 2008). This photograph has played a significant role in the portraying photography as a powerful work of art which if presented well can communicate volumes in the most effective and psychosocially stimulating. Mona Lisa Mona Lisa is a painting by Leonardo da Vinci which represents one of the most famous works of art in the world. This is demonstrated that the painting has been described as the most visited, viewed, written and sung about painting in the world (Lukehart, 2005). This painting presents a composition with monumental value. This is through the expression of the subject within the painting in the most enigmatic way and therefore attracting fascination and interest in da Vinci’s work or art by millions across the world. The talent which da Vinci illuminates with through this painting has sparkled mysteries and debates on Mona Lisa and as a result causing increased interest within the audience (Radan, 2009). The painting has been one of the greatest mysteries especially as pertaining to the identity of the subject. Additionally, the nature of the subject’s smile has caused mysteries and mixed thoughts. The painting is set within a mountainous landscape which illustrates the artist’s ability to resent heavily shaded model in the softest manner. The figure of the woman within the painting and her expression are the most significant feature of the painting. The expression of Mona Lisa has been described as being both aloof and alluring (Radan, 2009). This is the